{"title":"PROTECTION COLLECTION","description":"","products":[{"product_id":"signature-collection","title":"SIGNATURE COLLECTION","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe 3-Step Ritual: \u003cstrong\u003eCleanse + Repair + Protect\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eInstantly transforms dry, dull, lifeless hair into sumptuous, lustrous, unforgettable texture.\u003c\/strong\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eClinically proven to stop and prevent hair breakage up to 89% on first use.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eExcellent on virgin hair, phenomenal on problematic hair.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003cspan data-sheets-root=\"1\" data-sheets-value=\"{\u0026quot;1\u0026quot;:2,\u0026quot;2\u0026quot;:\u0026quot;A luxurious cleanse for healthy hair and skin with our Hair + Body Cleanse + Sponge in travel-size. Perfect for healthy, men, children's hair, and all skin types, this formula leaves your hair soft and silky, while providing a gentle, soothing cleanse for your skin.\u0026quot;}\" data-sheets-userformat='{\"2\":771,\"3\":{\"1\":0},\"4\":{\"1\":2,\"2\":16776960},\"11\":4,\"12\":0}' data-sheets-note=\"99% same copy as Hair + Body + Sponge\"\u003e\u003cem\u003eComplimentary US Shipping on Orders Over $50 + Subscriptions\u003c\/em\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"Iles Formula","offers":[{"title":"Default Title","offer_id":42618529153181,"sku":"IF123-68","price":148.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/9928\/9501\/files\/PDPProductImagesSignatureCollection.jpg?v=1721053833"},{"product_id":"finishing-serum-haute-performance","title":"FINISHING SERUM HAUTE PERFORMANCE","description":"\u003cp dir=\"ltr\"\u003eStep 3: \u003cstrong\u003eProtect\u003c\/strong\u003e  \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eProtection against Heated Tools + UV assault + Color Fade + Humidity\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cspan\u003eAward Winning \u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eCult\u003c\/strong\u003e \u003c\/span\u003e\u003cspan\u003eformula \u003c\/span\u003e\u003cstrong\u003ehas the power when heat activated  to instantly transform dull and lifeless hair to lustrous, sumptuous unforgettable silk texture.\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eA favourite on red carpets and in studio work. Unlike traditional styling products this formula retains its memory without stiffness and re-adapts to your every command, day after day. The result is spun silk lustrous,\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003esuppleness without weighing the hair down.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eBuilds volume into thin fine hair + calms down thick, coarse hair \u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eBest when blow dried into wet hair, then used daily on dry hair to maintain protection.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cb id=\"docs-internal-guid-fc5af4d3-7fff-a940-5580-d7c8b37c7e0d\"\u003e\u003cspan\u003eBest used as part of the 3-Step Ritual: Cleanse + Repair + Protect =\u003c\/span\u003e\u003ca href=\"https:\/\/ilesformula.com\/products\/signature-collection\"\u003e\u003cspan\u003e The Signature Collection\u003c\/span\u003e\u003c\/a\u003e\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003cspan data-sheets-note=\"99% same copy as Hair + Body + Sponge\" data-sheets-userformat='{\"2\":771,\"3\":{\"1\":0},\"4\":{\"1\":2,\"2\":16776960},\"11\":4,\"12\":0}' data-sheets-value=\"{\u0026quot;1\u0026quot;:2,\u0026quot;2\u0026quot;:\u0026quot;A luxurious cleanse for healthy hair and skin with our Hair + Body Cleanse + Sponge in travel-size. Perfect for healthy, men, children's hair, and all skin types, this formula leaves your hair soft and silky, while providing a gentle, soothing cleanse for your skin.\u0026quot;}\" data-sheets-root=\"1\"\u003e\u003cem\u003eComplimentary US Shipping on Orders Over $50 + Subscriptions\u003c\/em\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Iles Formula","offers":[{"title":"6.8 fl oz \/ 200ml","offer_id":42153286959261,"sku":"IFFS300-68","price":54.0,"currency_code":"USD","in_stock":true},{"title":"16.9 fl oz \/ 500ml","offer_id":47536530358429,"sku":"IFFS300R-500","price":121.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/9928\/9501\/files\/FinishingSerum200ml.jpg?v=1766940517"},{"product_id":"curl-revive-1","title":"CURL REVIVE HAUTE PERFORMANCE","description":"\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eFor Curly, Wavy, Thick, and Coarse Hair\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSupercharged styling serum to revitalize curls and enhance natural texture\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eSuitable for all hair types, including textured hair, Asian extensions, and keratin-treated hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cspan\u003eProvides \u003c\/span\u003e\u003cstrong\u003eprotective styling against heat, UV, color fade, and humidity\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eDelivers a weightier, cashmere-like finish\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eCan be applied to wet or dry hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003eFree from silicones and parabens\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\" role=\"presentation\"\u003e\n\u003cspan\u003eLeaves hair soft with \u003c\/span\u003e\u003cstrong\u003eno crunch, no crackle\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e\u003cb id=\"docs-internal-guid-fb4d2760-7fff-c58e-aa67-7a4d360fdbdd\"\u003e\u003c\/b\u003eComplimentary US Shipping on Orders Over $50 + Subscriptions\u003c\/em\u003e\u003c\/p\u003e","brand":"Iles Formula","offers":[{"title":"6.8 fl oz \/ 200ml","offer_id":42153292824733,"sku":"IFCR500-200","price":54.0,"currency_code":"USD","in_stock":true},{"title":"16.9 fl oz \/ 500ml","offer_id":47536531898525,"sku":"IFCR500R-500","price":121.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/9928\/9501\/files\/CurlRevive200ml.jpg?v=1721056093"},{"product_id":"intensive-hair-body-balm","title":"INTENSIVE HAIR + BODY BALM","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eExperience the luxurious versatility of this deeply nourishing, multi-purpose balm—designed for all skin types, highly textured and coily hair, and refined men’s grooming.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eRich yet beautifully absorbent, \u003cstrong\u003eit delivers long-lasting hydration, enhances skin elasticity, and provides natural UV protection.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eUse as a styling balm to \u003cstrong\u003esmooth, define, and tame frizz across all hair types, while imparting softness, control, and a polished finish.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003cspan data-sheets-root=\"1\" data-sheets-value=\"{\u0026quot;1\u0026quot;:2,\u0026quot;2\u0026quot;:\u0026quot;A luxurious cleanse for healthy hair and skin with our Hair + Body Cleanse + Sponge in travel-size. Perfect for healthy, men, children's hair, and all skin types, this formula leaves your hair soft and silky, while providing a gentle, soothing cleanse for your skin.\u0026quot;}\" data-sheets-userformat='{\"2\":771,\"3\":{\"1\":0},\"4\":{\"1\":2,\"2\":16776960},\"11\":4,\"12\":0}' data-sheets-note=\"99% same copy as Hair + Body + Sponge\"\u003e\u003cem\u003eComplimentary US Shipping on Orders Over $50 + Subscriptions\u003c\/em\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Iles Formula","offers":[{"title":"Default Title","offer_id":43232615530653,"sku":"IFB900-180","price":89.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/9928\/9501\/files\/IntensiveHair_BodyBalm.jpg?v=1721054313"},{"product_id":"root-refresh","title":"RINSELESS ROOT REFRESH","description":"\u003cp class=\"p1\"\u003e\u003cem\u003e\u003cspan class=\"s1\"\u003eA Botanical, Rinse-Free Alternative to Dry Shampoo\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\u003cspan\u003eMulti Award winning\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAbsorbs excess sebum a\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003end  sweat \u003c\/span\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003ewhile balancing a healthy scalp microbiome\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003edelivering \u003c\/span\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003egorgeous root volume and a luxurious, soft freshness to the hair.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eExtend the time between shampoos with this botanical, rinse-free root cleanse to freshen the scalp + hair.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eExcellent to use as a styling product to pump volume into the roots.\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eExcellent to freshen up a flattened crown after a nights sleep.\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003eNo residue can be a seen across all hair colors \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eVegan + Benzene Free + Aerosol Free\u003c\/strong\u003e\u003c\/p\u003e","brand":"Iles Formula","offers":[{"title":"Default Title","offer_id":45919308644509,"sku":"IFRR1200-34","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/9928\/9501\/files\/Rinseless_root_refresh_with_awards.jpg?v=1758041867"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/9928\/9501\/collections\/IMG_9071_2c7c9577-7750-4431-a338-8bfa09dcd1aa.jpg?v=1781234118","url":"https:\/\/ilesformula.com\/collections\/styling-collection-copy.oembed","provider":"Iles Formula","version":"1.0","type":"link"}