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"finishing serum"

why-the-right-hair-mask-will-make-you-love-your-hair-again

Have you ever wished there was a magic wand you could wave around your hair and instantly transform it into soft and luscious locks? Image sourced from Iles Formula Pinterest Board While we may not have a magic wand exactly, a hair transformation…

say-no-to-bed-hair-how-to-wake-up-ready-for-good-hair-day

Image sourced from the Iles Formula Pinterest Board No one wants to wake up with bed hair and there is little chance of going back to bed. Especially when you have a long day ahead. However, there should be a solution to avoid looking like you…

5-natural-summer-hairstyles-perfect-for-you

The heat is finally upon us… and our hair! Summer is the season where everyone is looking for fun and unique trends to style their hair. However, this can be a painstakingly long process because even when you have found a style you want to try,…

fathers-day-gift-guide-the-products-your-dad-did-not-know-he-needed

Father’s Day is a great day to tell your dad how much he means to you but finding a gift that can express your admiration is tough. What makes it trickier is that most dads are very comfortable using the same products and services they have…

shampooing-your-hair-every-day-benefits-drawbacks-best-practices

Shampooing your hair every day? Some people obsess over their hair, others don’t exactly care too much about it, so the answer to this question depends on who you’re asking. If we dig a bit deeper and acknowledge the fact that every…

how-to-keep-your-hair-uv-protected-this-summer

How To Keep Your Hair UV- Protected This Summer. We all know about the significance of sunscreen for the skin and products to protect it, but are you aware that your hair is equally just as important? Without the right shielding products,…

3-ways-to-maintain-the-curl-and-minus-the-frizz

Photo Felix Lammer, extract from “Archives, a Book About Hair ” by our founder Wendy Iles Frizzy hair is an ongoing battle for many. But what’s even trickier is knowing how to maintain your curls well. With summer incoming, the…

tips-for-cleaner-healthier-hair-scalp-when-showering

There are many myths surrounding hair cleansing, one of which – as reported by the American Academy of Dermatology – is the idea that washing oily hair frequently only leads to more oiliness. In fact, the frequency with which you…

iles-formula-spa-treatment-what-it-is-and-how-to-use-it

Image captured by photographer Jon Compson from the hair archives of our founder Wendy Iles   Today, we speak to our Salon Ambassadors. This journal post is just for you. Some salons have already adapted to offering the Iles Formula Spa…

Iles-Formula-Hair-Talk-With-Sophia-Heffer

Iles Formula Hair Talk guest this week is Sophia Heffer, part owner alongside Kenna of Kennaland London. Not only is Sophia one of our favorite colorists but her salon is also an Iles Formula Ambassador. Read Sophia’s thoughts on hairdressing…

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Tips and Tricks by
Wendy Iles
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