Iles Formula Hair Talk : Freelance Hairstylist Hanna Lichen

Iles Formula Hair Talk is a new segment where we ask hairdressers from around the world about Hairdressing today and their relationship with hair. On our second week, let us introduce you to Hanna Huenlich, a freelance hairstylist and Chef de cabine for Germany's Next Top Model (GNTM).

IF :  Tell us what you think is the biggest challenge in a hairdressing career today ?

HH : From my own experience, I have learned that it is important to have a strong will, to set goals high and to always be passionate about what you are doing. For me, it is important to accept any new challenge and to set my own standards - as high as possible.

You never stop learning, but it is of great importance to keep your eyes open, be always present, track trends and go with them. Be well informed of news and trends and of course be able to present yourself properly. I would say social media has become essential in our industry and an important platform to show your work, connect with clients and other artists to make new contacts and to be inspired by others' work.

IF : What’s the most enjoyable part of your current job ?

HH : No day is like the other - this is what I enjoy the most. I love the variety and every new challenge. I made my greatest passion into a career and all of this can be connected to travel all over the globe. There is almost nothing else like that.

IF : Why did you choose the path of hairdressing ?

HH : At the age of 10, I already knew exactly what I wanted to become. As a teen, music videos excited me. I found it fascinating how important hair and make up are, what you can do with them and how to achieve such results. I wanted to know who are the people behind the camera and those looks so I started to follow hairstylists and make up artists. Way before my education as a hairdresser I started to cut, color and style my friends' hair ... to me, it was natural and they trusted me :) So it was already clear where my path would lead me.

IF :  What is your greatest strength ?

HH : I have a very great willpower and passion for my job. Technically, my greatest strength is how I can immediately understand the nature and character of a hairstyle. I am an absolute team player and was able to experience over and over again " who gives much, also gets a lot in return " !

IF : Tell us about your relationship with Iles Formula. How did you discover us and which formula is your favorite ?

HH : My relationship with Iles Formula is special. I personally know the Founder Wendy Iles since a few years and admire her work. I was lucky to experience many moments of Iles Formula development - above all Wendy's lifeblood and passion in her formulas. The enthusiasm and joy, her perfection and attention to details have infected me immediately. That made Iles Formula even more special to me.

The finishing serum is now one of my all time favorite hair products. I love the fragrance of Iles Formula. I can hardly wait until ILES FORMULA launches a perfume. The perfume is distinctive and positively smells like high performance.

IF : Is there any hair trend right now that is exciting you ?


HH : The trend is definitely healthy hair, hair colors go more natural - this currently applies: "Less is more". To style hair, to make it look effortless is one of my favorites at the moment. Also plaits in any shape or variations have taken over a large space - whether Boxer braids, crowns or french braids.

IF :  Thank you Hanna !

To you our followers :

If you know a salon hairdresser you would like us to feature, please let us know. If you yourself are a professional and use Iles Formula please definitely let us know.

1 comment


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