It's that time of year again ... That fun time of year when we are swimming a lot, or spending a lot of time outside boating or hanging out at the beach. Let's face it we all love those beautiful healthy beach waves that happen naturally when air, sun, and salty water mix together. The truth is though, all of these things can wreak havoc on your strands, keeping your beach waves feeling healthy and hydrated all day is easy as 1-2-3. Let us show you how.
Step 1 : If you do not want to wash your hair just before heading out, try to plan ahead and be sure that hair is properly prepped to be spending a day in the water and under the sun.
To start we recommend Step 1 of our Iles Formula hair care system: it's the Haute Performance Shampoo. It will clean hair and scalp so that there is no build up that can be absorbed into your hair follicle while out in the sun and heat.
Step 2 : The Haute Performance Conditioner, apply it to the mid lengths and ends using Iles Formula comb to distribute evenly the product throughout the hair. The comb will distribute just what's needed to the roots. Rinse, but leave a bit remaining in the ends of long dry hair. This will provide a layer of protection on your hair against the elements of the beach and sun.
Step 3 : use Iles Formula Haute Performance Finishing Serum on wet or dry hair for a final layer of spun silk protection before you head out to the beach. Applied on wet hair, and allowed to dry naturally will provide a beautiful base to your beach waves. Re-apply throughout the day to your dry hair for additional styling and protection. This magic formula protects against UV, color fade and humidity. Thanks to its raw silk ingredients, hair will never be crunchy or sticky. It does its protection job beautifully without weighing hair down. You are going to love it !
Take your Iles Formula comb and some of these 3 steps sachets in your beach bag. You can use the conditioner and serum to keep your beach waves looking fresh and hydrated all day - before, during and after your day at the beach.
Taking Iles Formula to the beach with you ? Share with us your Iles Formula healthy beach waves selfies by hash-tagging us #IlesFormula. You can also tag as on Instagram @ilesformula_hair, on Twitter @ilesformula and on Facebook @ilesformula. Have you tried our products ? What's your favorite ? Let us know in the comments below.