Award Winning Formulas.
3 Simple Steps To Repaired Hair
Our promise to you: Maximum Simplicity meets Maximum Performance
The Signature Collection Box.
Heart of Iles Formula
The Collection everyone talks about! The DNA of our brand containing
GENTLE INGREDIENTS, POWERFUL RESULTS
Our key ingredients are raw and virgin. We work with harvests from around the world and then bring them to the next level of performance through the infusion of high technology. Paraben free + cruelty-free + sulfate-free. These formulas will deliver the most sumptuous, lustrous hair you have ever had, from the very first use.
Our Ingredients
WENDY ILES
Our founder, Celebrity hairstylist
As one of the most sought after hair stylists in the industry today, Wendy Iles has become internationally acclaimed for mastering the art and science of hair and beauty. Wendy’s passion for hair – combined with her tireless quest to find formulas to boost hair recovery and health – led her to create Iles Formula.
WENDY ILES
Our founder, Celebrity hairstylist
Our formulas began as the bespoke private formulas used by our founder Wendy Iles as an antidote to celebrity tortured hair. Through much demand from her A lister clientele her formulas where manufactured. Known as Hollywood’s best kept secret, through word of mouth, today the brand is global and can be purchased in landmark stores and top salons globally. It ticks all boxes, Iles Formula is bespoke + niche + indie + high performant and family owned.
Read Wendy'S Story
Best Care Tips For Newly Bleached Hair
Bleaching is a chemical process of lightening hair color by up to eight levels through the removal of melanin within the hair shaft. Bleach includes hydrogen peroxide, ammonia, and alkaline, which forces the hair cuticles to open to remove the
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