AGEING HAIR ROUTINE
“At Iles Formula, we honor the beauty of aging and the powerful transitions that come with it—pre-menopause, menopause, and beyond. Our collection is a celebration of self-care through change, designed to rejuvenate hair and scalp with visible, luxurious results. The Haute Performance Shampoo gently purifies while drawing out yellow tones caused by age or environmental stress, revealing hair that looks brighter, fresher, and more luminous.
Our Haute Performance Conditioner transforms brittle, straw-like strands into silky, sumptuous lengths. The Finishing Serum completes the ritual with a feather-light shield against heat, UV, and color fade, leaving behind a radiant, weightless lustre. And because true hair vitality begins at the root, our Scalp + Hair Rejuvenating Booster was crafted to awaken a youthful, balanced scalp—used just once or twice a week, it becomes your foundation for strong, resilient, and beautifully renewed hair.” – Wendy Iles
HOW TO USE
Apply Shampoo* to very wet hair and massage to activate the lather. The lather is key to indicating correct usage of our sulfate-free shampoo. Ensure to bring this lather through to the ends, gently kneading it in any dry or damaged areas of the hair. Allow to sit for 1 minute before rinsing thoroughly. Repeat at least once more. The Shampoo buffs over porosity bars, restoring lustre to the hair and gives great root volume when rinsed thoroughly.
Use Rinseless Root Refresh for a quick refresh between shampoos.
Apply evenly an inch from roots to ends. Use the Conditioner Distribution Comb or Signature Styling + Wet Brush for an even distribution through the hair + roots. Rinse. The Conditioner shuts down the hair cuticle immediately, without leaving any residue on the hair shaft, further restoring lustre to the hair.
For optimal results, apply evenly to mid-lengths and ends before styling. Heat activate and blow dry into wet hair using the Signature Styling + Wet Brush, ensuring the serum is applied to each section of hair. The Finishing Serum will deliver the most expensive looking lustre to the hair. Apply daily to dry hair to refresh protection and prevent frizz.
Section the hair and spray evenly onto a damp or dry scalp every day. Massage to activate circulation. To boost the growth of thicker + stronger hair, continue treatment daily for a minimum of 3 months.
*In hard water areas, replace this first shampoo step with the Hard Water Shampoo.