Shampoo 200ml
Shampoo Model with Short Blonde Hair, and Bangs
5 Star Review for Shampoo
Shampoo on Shampoo-Textured Background
Model Wearing Robe Holding Shampoo, Conditioner, and Finishing Serum
Shampoo 1000ml
Three Shampoos Sitting in Water
Shampoo 200ml
Shampoo Model with Short Blonde Hair, and Bangs
5 Star Review for Shampoo
Shampoo on Shampoo-Textured Background
Model Wearing Robe Holding Shampoo, Conditioner, and Finishing Serum
Shampoo 1000ml
Three Shampoos Sitting in Water

SHAMPOO HAUTE PERFORMANCE

5.0
Rated 5.0 out of 5 stars
74 Reviews
$42.00
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Step 1: Cleanse

Experience lusciously silky, clean hair with our Shampoo Haute Performance. Suitable for all ages + hair types, color safe and phenomenal on extension hair, this award-winning formula immediately detangles, adds root volume, and evens out porosity. Clinically proven to stop hair breakage, our shampoo delivers visible bounce and luster from the first use, leaving your hair soft and manageable.

Complimentary US Shipping on Orders Over $50 + Subscriptions

Size
  • Cleanses without stripping color or drying out hair.
  • Provides visible bounce and luster from the first use.
  • Clinically proven to stop hair breakage when used with our Conditioner.
  • Immediately detangles hair while providing manageability and a luscious silky texture.
  • Calms even the most sensitive scalps.
  • Formulated with high-performing, sustainably sourced, antioxidant-rich ingredients and advanced science.
  • Infused with bespoke allergen-free White Tea Flower perfume.
  • Apply to very wet hair. The secret is to add more water while massaging, not more product, to wake up the root extract and start the process of stopping hair breakage and repairing the hair.
  • In the case of hair breakage, focus on the ends for the most nurturing and reparative effect. Allow to sit for 1 minute before rinsing thoroughly. This starts the repair process by softening brittle hair.
  • Repeat if required. For very damaged or broken hair, we advise a third shampoo.
  • Rinse thoroughly.

Active Vegetal Extracts
Naturally nourishing, Active Vegetal Extracts help restitute dull hair, leaving it sumptuously lustrous.

Vitamin B5
Deeply penetrates the hair to deliver unparalleled moisture to thirsty strands. It also increases pliability, helping your hair withstand breakage. The result is smoothed strands and weightless volume for that full, bouncy finish.

Pantothenic Acid
Restores the hair shaft, delivering incredible silky texture and movement.

Ingredients: Water / Aqua / Eau, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Sodium Methyl Oleoyl Taurate, Pentaclethra Macroloba Seed Oil, Polymnia Sonchifolia Root Juice, Hydrolyzed Silk, Panthenol, Polyquaternium-7, Polyquaternium-10, Propylene Carbonate, Glycol Distearate, Benzoic Acid, Behenyl / Stearyl Aminopropanediol Esters, Laureth-4, Sea Salt, Dehydroacetic Acid, Propanediol, PVP, Xanthan Gum, Citric Acid, Fragrance (Parfum)*

* No Allergens

"Our Shampoo is unique for its root juice-based formula, free of sulfates, parabens, and silicones. The secret is to add more water while massaging, not more product, allowing the root extract to buff over damaged porosity bars on the hair shaft, particularly beneficial for colored hair. Focus on the ends for the most nurturing effect."

Yes. Our Shampoo is sulfate free, however, it delivers an abundance of lather due to a root extract we use instead of sulfates. The secret to our shampoo is to add more water while massaging, not more product. The root extract buffs over damaged porosity bars on the hair shaft (particularly common in colored hair) so be sure to use it on the ends of the hair which need this nurture the most.
Iles Formula is most effective when used without other styling products like mousse or hairspray, as they may diminish the lustrous, sumptuous results our formulas provide. However, you can continue to use your regular styling tools. Our Finishing Serum offers built-in heat protection for all styling tools, ensuring your hair remains protected and styled to perfection.
As often as you wish. Our formulas are high performance using gentle ingredients so will never dry the hair or scalp.
Yes. Our formulas will never weigh your hair down. In fact, by using the Iles Formula 3-step method; Shampoo + Conditioner + Finishing Serum, fine hair will gain body and appear thicker and fuller. The results are immediate and right after the first treatment your hair will not only look great but also feel great. The Hair Mask has also been formulated not to weigh the hair down. It's performance is to nurture and strengthen hair and scalp without leaving any residue behind so it's perfect for even the finest of hair.
Yes. Greasy hair sufferers can benefit from our Shampoo which is sulfate free, yet lathers very well. Your hair will feel thoroughly cleansed and refreshed after use. The secret to our Shampoo is to add more water, not more product and to massage it into the hair immediately for the abundance of lather which will give the hair a thorough cleanse and lift the excess sebum from the scalp.
Yes, our formulas were born to nurture and repair all types of hair. The more damage to the hair, the more phenomenal the performance of the formulas. The root extract in our Shampoo buffs over damaged porosity bars on the hair shaft which are particularly common in colored hair. The Conditioner is essential in repairing any damage as it locks the outer hair shaft and instantly detangles hair. The Finishing Serum is protection for your hair and contains UV filters to maintain your color while leaving hair vibrant and healthy.
Our Shampoo is excellent on grey hair. The Shampoo contains a root extract in place of sulfates which actually removes the yellow tinges that can often appear in grey hair through pollution, city water and sometimes even medication.
Yes. Iles Formula is phenomenal on all hair extensions. We have some of the best extension salons using and selling Iles Formula as home care for their clients. As your extensions age, they will begin to feel rough and dry. Iles Formula transforms this hair to sumptuous silk. The best and most complete nurture system is the Iles Formula Signature Collection 3-step method.
Most certainly, yes. Iles Formula is one of the most recommended products to use after ALL chemical procedures including Brazilian blowouts. The best and most complete nurture system is the Iles Formula Signature Collection 3-step method.
Yes. All Iles Formula products are keratin safe. In fact, as keratin treatments disrupt the hair shaft, Iles Formula is the perfect home care after such a treatment to nurture, care and repair the hair shaft without coating or weighing the hair down.
Normally this should not create a problem. However, as there are healing qualities in our Shampoo, please try the first shampoo without the pigment additive and add it to the second shampoo. Preferably use a brand with pure pigments that won't contradict the nurture our Shampoo is delivering to your hair.
Our Shampoo is pH 5.5 - 6.5.
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PAIRS PERFECTLY WITH

SUITABLE FOR

Hair Breakage
Colored + Chemically Treated
Dry, Dull or Lifeless Hair
Extensions
Curly Hair
Greasy Oily Hair + Scalp Care
5.0
Rated 5.0 out of 5 stars
Based on 74 reviews
Total 5 star reviews: 72 Total 4 star reviews: 1 Total 3 star reviews: 1 Total 2 star reviews: 0 Total 1 star reviews: 0
99%would recommend this product
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74 reviews
  • TM Profile picture for Tiffany M.
    Tiffany M.
    Verified Buyer
    Age Range 45-54
    Hair Concern Hair Breakage, Chemically Treated Hair, Extensions, Colored Hair
    2 months ago
    Age Range 45-54
    Hair Concern Hair Breakage, Chemically Treated Hair, Extensions, Colored Hair
    Rated 5 out of 5 stars
    So gentle but cleanses

    Love how gentle this is but still my hair feels clean after. Also love the scent of all the products.

    Was this helpful?
  • EA
    Eve A.
    Verified Buyer
    Age Range 55-64
    Hair Concern Colored Hair, Curly Hair, Greying Hair
    4 hours ago
    Age Range 55-64
    Hair Concern Colored Hair, Curly Hair, Greying Hair
    Rated 5 out of 5 stars
    Ms

    Excellent for dry curly hair

    Was this helpful?
  • GF
    Georgia F.
    Verified Buyer
    Age Range Over 65
    Hair Concern Colored Hair, Healthy Hair, Dry, Dull or Lifeless Hair
    9 hours ago
    Age Range Over 65
    Hair Concern Colored Hair, Healthy Hair, Dry, Dull or Lifeless Hair
    Rated 5 out of 5 stars
    THE best shampoo for beautiful shine

    I have been using Iles Firmila shampoo, conditioner, serum and hair masque since 2014. My hair loves it and the shine I get is so beautiful. I recommend Iles Formula highly!

    Was this helpful?
  • PM
    Priscilla M.
    Verified Buyer
    Age Range 55-64
    Hair Concern Hair Breakage, Colored Hair, Extensions
    2 weeks ago
    Age Range 55-64
    Hair Concern Hair Breakage, Colored Hair, Extensions
    Rated 5 out of 5 stars
    Great Shampoo

    Love this shampoo!

    Was this helpful?
  • NK
    NORA K.
    Verified Buyer
    Age Range 35-44
    Hair Concern Healthy Hair, Colored Hair, Chemically Treated Hair, Dry, Dull or Lifeless Hair
    2 weeks ago
    Age Range 35-44
    Hair Concern Healthy Hair, Colored Hair, Chemically Treated Hair, Dry, Dull or Lifeless Hair
    Rated 5 out of 5 stars
    Best hair products ever

    I received a full gift set a while ago. I must say this is the best line of product ever. My hair is smooth even without conditioner. I highly recommend this product because I am impressed!

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