News

WELCOME TO THE WORLD OF ILES FORMULA

“I am excited to share our journey and take you behind the scenes of Iles Formula. I dedicate our journal to you to draw inspiration from trends I observe around the world, my haircare advice, styling tips + tricks, and interviews with our expert friends in the haircare industry. This section was made for you, so I welcome your thoughts, ideas and suggestions.”

- Wendy Iles, Founder of Iles Formula

Wendy's Tips

Conversations

Trends

Inspirations

Elevate Your Haircare Ritual: The Iles Formula Experience

Luxury haircare is not just about aesthetics—it’s about a commitment to quality, innovation, and transformative results. True beauty lies in the details, and when it comes to your hair, every... Read more...

Fall/Winter Hair Trends for 2025

Hair took center stage at Paris Fashion Week Fall 2025, with designers using it as a powerful tool for storytelling. From ultra-sleek finishes to voluminous curls and bold accessories, the... Read more...

White bottle of Iles Formula Rinseless Root Refresh spray displayed among white petals, with text overlay that reads: “The botanical alternative to dry shampoo.”

Rinseless Root Refresh: A Luxurious, Botanical Alternative to Dry Shampoo

A Botanical, Rinse-Free Alternative to Dry Shampoo Refresh and revitalize your hair between washes with Rinseless Root Refresh, Iles Formula’s innovative, non-aerosol root cleanser. This botanical-powered formula absorbs excess sebum... Read more...

Close-up of two hands holding a scoop of grainy exfoliating scrub against a neutral background.

Post-Winter Revival: Preparing Your Hair and Scalp for Spring

Say goodbye to winter damage and hello to spring renewal with Iles Formula. Discover five essential tips for hydrating, repairing, and preparing your hair for the season ahead. Let your... Read more...

The Secret to Salon-Quality Hair at Home with Iles Formula

Achieve salon-quality hair at home with Iles Formula! Discover 3-5 simple steps to elevate your hair care routine, from cleansing and blowouts to frizz control and heatless styles. Shine with... Read more...

Hair Love: Why Nourishing Your Hair Is Self-Care

Caring for your hair isn’t just about looking good, it’s a powerful act of self-love and wellness. With Iles Formula’s high-performance products, your hair care routine becomes a luxurious ritual... Read more...

Close-up of a person with straight blonde hair and freckles, with text overlay that reads: “Romantic styles to fall in love with — Valentine’s Day hair.”

Valentine’s Day Hair: Romantic Styles to Fall in Love With

This Valentine’s Day, fall head over heels for your hair! Explore six romantic hairstyles, from soft waves to braided crowns, that you can easily achieve with Iles Formula’s luxurious products.... Read more...

Iles Formula Hair Talks: Jessie Butterfield

Iles Formula Hair Talk welcomes groomer and artist Jessi Butterfield to this month's Hair Talk. Social Media : @jessibutterfield Website: https://www.wschupfer.com/artists/jessi-butterfield-mua Jessi Butterfield is a New York City-based groomer.... Read more...

Hair Runway Trends For Spring/Summer 2025

The Trends for Spring and Summer 2025 have left the fashion world buzzing, with hairstyles setting the tone for now through summer 2025. From avant-garde creations to effortlessly chic styles,... Read more...

Protecting Your Hair from the Cold with Iles Formula

Protect your hair from the harsh effects of the cold months with Iles Formula’s premium hair care products. From nourishing shampoos and conditioners to leave-in treatments and scalp care, discover... Read more...

The Ultimate Detox for Your Hair: Start Fresh This Year

Start the new year with a fresh hair detox using Iles Formula’s premium products. Learn how to cleanse, clarify, and nourish your hair with a step-by-step guide featuring the Haute... Read more...

Setting Hair Goals for 2025 with Iles Formula

Start the new year with a fresh approach to hair care! Whether you're aiming to repair damage, boost hydration, or achieve a sleek, polished look, setting clear hair goals is... Read more...

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