WELCOME TO THE WORLD OF ILES FORMULA

“I am excited to share our journey and take you behind the scenes of Iles Formula. I dedicate our journal to you to draw inspiration from trends I observe around the world, my haircare advice, styling tips + tricks, and interviews with our expert friends in the haircare industry. This section was made for you, so I welcome your thoughts, ideas and suggestions.”

- Wendy Iles, Founder of Iles Formula

Wendy's Tips

News

Conversations

Trends

Inspirations

Iles Formula Hair Talk welcomes groomer and hair artist Miabella Alomassor to this month's Iles Formula Hair Talk.
Iles Formula Hair Talk: Miabella Alomassor
Iles Formula Hair Talk welcomes groomer and  hair artist Miabella Alomassor  to this month's Iles Formula Hair Talk. Read more...
Essential Products for Stronger, Healthier Strands
Essential Products for Stronger, Healthier Strands
Discover the essential Iles Formula edit for stronger, healthier strands. Beautiful, resilient hair starts with the right foundation, and when it comes to luxury hair care, few brands deliver transformation... Read more...
The Ritual: Reset Refresh Renew 2026
The Ritual : Reset  Refresh  Renew  This is more than Hair Care  Take this time to honor yourself.  A time to Reset your thoughts.Refresh your energy.Renew your presence in the world.   A New Year Ritual for Body, Scalp & Hair There is something magical about the New Year. It’s a pause. A gentle breath between what has been and what is yet to come. It invites us to slow down, clear away what no longer serves us, and step forward renewed — lighter, softer, restored. This year, instead of racing... Read more...
How To Prepare Your Hair For The Festive Season
How To Prepare Your Hair For The Festive Season
As the Festive Season arrives, your hair deserves the same attention as your wardrobe. Discover how to protect, nourish, and perfect your hair with the Iles Formula ritual — and... Read more...
Best Christmas Gifts for Hair Lovers: The Ultimate Luxury Haircare Gift Guide
Best Christmas Gifts for Hair Lovers: The Ultimate Luxury Haircare Gift Guide
Gift season is here. Treat hair lovers to Iles Formula luxury sets and hero products that blend science, elegance and indulgence. From the signature trio to masks and travel kits,... Read more...
The Ultimate Black Friday Guide to Luxury Haircare
The Ultimate Black Friday Guide to Luxury Haircare
Discover the secrets to elevated holiday haircare with our Ultimate Black Friday Guide. This season, we invite you to embrace reparative luxury through performance-driven formulas that transform from the very... Read more...
Holiday Hair 2025: Five Luxurious, Lustrous Looks for the Season
Holiday Hair 2025: Five Luxurious, Lustrous Looks for the Season
This year, our Holiday Hair inspiration has been guided by the trends from the Fall/Winter 2025 and Spring Summer 2026 runway shows. Trending is soft, nurtured, and utterly luminous hair. ... Read more...
Why Luxury Hair Products Are the Best Gift for You
Why Luxury Hair Products Are the Best Gift for You
Indulging in luxury haircare isn’t just a treat — it’s an investment in the health, shine, and vitality of your hair. Learn why these high-performance formulas make the perfect gift... Read more...
Holiday Hair Prep: How to Get Glossy, Healthy Hair Before Party Season
Holiday Hair Prep: How to Get Glossy, Healthy Hair Before Party Season
With the festive season approaching, it’s time to refresh your hair ritual. Discover how to achieve glossy, healthy hair with Iles Formula’s expert care, from nourishing treatments to radiant, long-lasting... Read more...
Iles Formula shampoo and Iles formula conditioner
Hair Breakage Vs. Hair Shedding: How To Tell The Difference This Fall
Not all hair fall is the same. Discover the difference between natural shedding and true breakage and how Iles Formula’s clinically proven Shampoo and Conditioner stop breakage by up to... Read more...
PARIS MILAN RUNWAY HAIR TRENDS 2026
PARIS MILAN RUNWAY HAIR TRENDS 2026
I’m thrilled to witness a decisive shift in both texture and length on the runways of Paris and Milan for Spring–Summer 2026. This season celebrates contrast — long hair is... Read more...
Colour, Curls & Cold Weather
Colour, Curls & Cold Weather
Discover how to protect coloured and curly hair this autumn. Keep your locks hydrated, lustrous, and healthy all season long with Iles Formula. Read more...
Allure Best of Beauty Award Winner 2023 logo on a white background
2024 Best Products Editor's Choice badge on a white background