WELCOME TO THE WORLD OF ILES FORMULA

“I am excited to share our journey and take you behind the scenes of Iles Formula. I dedicate our journal to you to draw inspiration from trends I observe around the world, my haircare advice, styling tips + tricks, and interviews with our expert friends in the haircare industry. This section was made for you, so I welcome your thoughts, ideas and suggestions.”

- Wendy Iles, Founder of Iles Formula

outline of a lightbulb

Wendy's Tips

outline of newspaper

News

two outlines of chat bubbles

Conversations

arrow pointing upward

Trends

outline of a black star

Inspirations

How To Get Izabel Goulart's Hairstyles from Cannes Film Festival
How To Get Izabel Goulart's Hairstyles from Cannes Film Festival
Last week, our founder Wendy Iles was in Cannes for the Film Festival creating some of the most stunning red carpet hairstyles. Two of which were on the beautiful Izabel... Read more...
German Vogue Speaks with Wendy Iles on Iles Formula
German Vogue Speaks with Wendy Iles on Iles Formula
  Haarpflege Seidiges Haar gelingt mit Rohseide! Wendy Iles sorgt mit unkomplizierten aber feinen Produkten und Tipps für perfekt gepflegtes Haar. Ob unterwegs im Flieger mit Heidi Klum, backstage beim... Read more...
Iles Formula Hair Talk With Leanne Citrone
Iles Formula Hair Talk With Leanne Citrone
Co-owner of the Andy Lecompte Salon, Leanne Citrone has been named one of the best stylists in Los Angeles by W Magazine. She began her career in England and has... Read more...
Iles Formula Hair Talk With Nicolas Jurnjack
Iles Formula Hair Talk With Nicolas Jurnjack
  I am pleased to introduce to our Iles Formula Hair Talk segment, hair maestro Nicolas Jurnjack. Nicolas is by far one of the most exquisite hair technicians I have... Read more...
Curls And How To Best Look After Them
Curls And How To Best Look After Them
Where's all of our curly girls our there? We are just wondering, have you mastered the art of styling your curls, or after all of these years are they still... Read more...
Iles Formula Hair Talk With Kathy Gilbert & Mark Jones
Iles Formula Hair Talk With Kathy Gilbert & Mark Jones
Meet Kathy Gilbert and Mark Jones, co-owners of Crown Hair in Darlinghurst Sydney.Mark is an expert cutter and Kathy truly appreciates the relationship between colour and texture... An infusion of... Read more...
Iles Formula Women : Yasmin Heinz
Iles Formula Women : Yasmin Heinz
" Creating visionary landscapes with make up is an emotional journey through my work. The premise is to inspire beauty in everything "Yasmin Heinz This week on Iles Formula Women segment, we... Read more...
Iles Formula Women : Miguelina Gambaccini
Iles Formula Women : Miguelina Gambaccini
This week, Iles Formula Women introduces you to Miguelina Gambaccini, Founder and Designer of MIGUELINA (www.miguelina.com), the luxury resortwear brand that she launched in 1998. Originally from the Dominican Republic, Miguelina is now... Read more...
Iles Formula Visits Badezimmer Potsdam
Iles Formula Visits Badezimmer Potsdam
Liebeserklärung von Badezimmer Potsdam Recently, Wendy our Founder, visited Badezimmer, an exceptional beauty concept store in Potsdam Germany owned by dynamic husband and wife team Susan Schulz and Tim Ackermann. This... Read more...
Mother's Day Gift Ideas
Mother's Day Gift Ideas
Mother's Day is just around the corner and it's time to celebrate these powerful ladies. What are you doing to show your appreciation for your Mother?  There are so many... Read more...
The Modern Braid for Ethnic Hair 2017
The Modern Braid for Ethnic Hair 2017
In this Journal, we cover ethnic hair braiding adapted to today's generation. No better way to start the Journal than by giving tribute to the skills of  hair artist Shani Crowe.... Read more...
Iles Formula Women : Lisa Franklin
Iles Formula Women : Lisa Franklin
Iles Formula is pleased to introduce you to Lisa Franklin, as this week's Iles Formula Woman. Lisa is London's go to Facialist and a highly regarded Skincare Expert with over... Read more...
Editor's Choice 2024 badge from Optal Daily with a gradient background
Circular logo for 'Daily Bath O-Wards 2025' with a light blue background
Allure Best of Beauty Award Winner 2023 logo on a white background
Marie Claire Hair Awards Winner 2025 badge with pink and black text on a white background
2024 Best Products Editor's Choice badge on a white background
Circular logo for 'Oval Daily Beauty O-Wards 2023' on a pink background
Circular badge with 'She Finds' 2025 winner text on a red background