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WELCOME TO THE WORLD OF ILES FORMULA

“I am excited to share our journey and take you behind the scenes of Iles Formula. I dedicate our journal to you to draw inspiration from trends I observe around the world, my haircare advice, styling tips + tricks, and interviews with our expert friends in the haircare industry. This section was made for you, so I welcome your thoughts, ideas and suggestions.”

- Wendy Iles, Founder of Iles Formula

Wendy's Tips

News

Conversations

Trends

Inspirations

How Wendy Achieved Izabel Goulart's Sumptuous Blow-dry

When it comes to Red Carpet ready hair that is full of volume and curl, our founder Wendy Iles definitely has this mastered. We managed to pull her aside from... Read more...

Iles Formula Hair Talk With Maria Barca Self Salon

Maria Barca was only 23 when she first opened Self Salon in its original location on Grande street Williamsburg. Now a decade later Self Salon has become one of the... Read more...

Day To Night: No Heat Cascading Waves

During the winter months, the hair can seem a bit dryer than usual, leaving you wanting to skip the use of hot tools. Or at the very least limit how... Read more...

New Years Eve Hairstyles To Inspire You

New Years Eve is just around the corner, and you know we wouldn't leave you hanging when it comes to your hair. We gathered for you some pins for New... Read more...

Meet Iles Formula Woman Olivia Callaghan Founder Of Plox

This week we celebrate Woman. Meet Iles Formula Woman Olivia Callaghan Founder of Plox, a young entrepreneur who originally began by hosting workshops and parties for children. The idea being... Read more...

How To Look Stunning For Mother's Day Brunch

It's time again to celebrate the beautiful ladies in our lives who sacrifice everything to make sure that we are taken care of. Those ladies are our lovely Mother's. Each... Read more...

Iles Formula Hair Talk Featuring Olivier Schawalder

Each week we feature a hairdresser from around the globe. This week Iles Formula Hair Talk featuring Olivier Schawalder is one you won't want to miss. Olivier is an accomplished hair... Read more...

Iles Formula Hair Talk Featuring Esther Vasquez

Each week we feature Beauty Industry Leaders who take a moment from their busy schedules to share with us their experiences with hair, products and the beauty industry. This week... Read more...

Hair Questions Answered by Wendy Iles

Firstly I want to thank you for your continued questions that I usually answer on comments of this page.This week I decided to post some of the most frequently asked... Read more...

Iles Formula Hair Talk Featuring SaraJane Lynch

This week we introduce stylist Sarajane Lynch, one of the exquisite stylists and educators on the floor at NYC Whittemore House Salon. Trained the Sassoon way, with a past history... Read more...

Iles Formula Hair Talk Featuring Fer Porro Of George Northwood Salon

In this weeks journal, Iles Formula Hair Talk Featuring Fer Porro Of George Northwood Salon of London. Fer Porro is a talented artist with a passion for hair and the beauty... Read more...

Iles Formula Women Featuring Emma Jay

This week we talk with a fascinating and inspiring young woman. Her story will move you and her wisdom is a beautiful example of women we enjoy interviewing. Our Iles... Read more...

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