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WELCOME TO THE WORLD OF ILES FORMULA

“I am excited to share our journey and take you behind the scenes of Iles Formula. I dedicate our journal to you to draw inspiration from trends I observe around the world, my haircare advice, styling tips + tricks, and interviews with our expert friends in the haircare industry. This section was made for you, so I welcome your thoughts, ideas and suggestions.”

- Wendy Iles, Founder of Iles Formula

Wendy's Tips

News

Conversations

Trends

Inspirations

Braid + Ponytail: The Perfect Hairstyle For The 4th Of July

Celebrating Independence Day is typically all about beaches, fireworks and festivities, and a fun time to be around friends and family. The weather is typically warmer, for some of you... Read more...

Iles Formula Hair Talk Featuring John Clark

This week we present Iles Formula Hair Talk Featuring John Clark from Nicola Clarke at John Freida in London. John is a London celebrity color specialist and when you see his... Read more...

How to Protect Your Hair from Sun Damage

We constantly hear about the importance of sunscreen to protect our skin from sun damage, but many people forget that their hair also endures damage when exposed to harmful UVA... Read more...

How Pregnancy Affects Your Hair & What You Can Do To Help It

It seems as though one of the biggest complaints women have when they are pregnant is that their hair goes through some changes. Some of the changes can be as... Read more...

Mastering The Wet Hair Beach Waves Trend Like A Pro

When it comes to hairstyles, the wet look has taken the world by storm...There are many variations of this trend but one of our favorites is inspired by the... Read more...

Iles Formula Hair Talk Featuring Gene Edwards

Iles Formula Hair Talk Featuring Gene Edwards, is this weeks spotlight. Gene has been in the hairdressing Industry in Auckland, New Zealand for 22 years, spending the last 3... Read more...

Iles Formula Hair Talk Featuring Jessica Gonzalez of Salon Benjamin

This weeks Iles Formula Hair Talk Featuring Jessica Gonzalez is one you won't want to miss. Jessica is an established colorist at Salon Benjamin in LA and she is sharing with... Read more...

Iles Formula Hair Talk Featuring Diana Jalo from Crown Hair

This week from "down under" on our journal Iles Formula Hair Talk Featuring Diana Jalo from Crown Hair. Read on to hear what Diana based in Sydney has to share... Read more...

How To Use Hair Rollers To Get A Sexy Volume

Let's speak about roller volume and how to achieve that big sexy Victoria's Secret hair.There are 2 ways to go about this, either with the perfect wet set to be dried under a hood dryer ( photo Right ) which will give the most root lift and curl definition, or a dry Velcro roller set ( photo left ) after blow drying which will give a more natural movement enhancing a certain root lift but not as much as the wet set. My tools are Velcro rollers for dry... Read more...

Iles Formula Hair Talk Featuring Dan Bro from Salon Raah

Iles Formula is pleased to introduce Dan Bro from his exquisite "one on one" Salon Raah, in the centre of Copenhagen, Denmark. Read more to hear Dan's comments on hairdressing... Read more...

Back To School Hair Ideas Easy Enough for Dads to Master!

The busy holidays have passed us by, and now it's time to get back into the routine of real life. Many of your children have started back to school already... Read more...

Iles Formula Women Lora & Amal From Lamstyle

Meet this weeks Iles Formula Women Lora & Amal From Lamstyle, owners of one of our favorite beauty, fashion and lifestyle blogs. They speak to us about all... Read more...

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