WELCOME TO THE WORLD OF ILES FORMULA

“I am excited to share our journey and take you behind the scenes of Iles Formula. I dedicate our journal to you to draw inspiration from trends I observe around the world, my haircare advice, styling tips + tricks, and interviews with our expert friends in the haircare industry. This section was made for you, so I welcome your thoughts, ideas and suggestions.”

- Wendy Iles, Founder of Iles Formula

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Wendy's Tips

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News

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Conversations

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Trends

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Inspirations

Iles Formula Hair Talk Featuring Olivier Schawalder
Iles Formula Hair Talk Featuring Olivier Schawalder
Each week we feature a hairdresser from around the globe.  This week Iles Formula Hair Talk featuring Olivier Schawalder is one you won't want to miss.  Olivier is an accomplished hair... Read more...
Iles Formula Hair Talk Featuring Esther Vasquez
Iles Formula Hair Talk Featuring Esther Vasquez
Each week we feature Beauty Industry Leaders who take a moment from their busy schedules to share with us their experiences with hair, products and the beauty industry.  This week... Read more...
Hair Questions Answered by Wendy Iles
Hair Questions Answered by Wendy Iles
Firstly I want to thank you for your continued questions that I usually answer on comments of this page.This week I decided to post some of the most frequently asked... Read more...
Iles Formula Hair Talk Featuring SaraJane Lynch
Iles Formula Hair Talk Featuring SaraJane Lynch
This week we introduce stylist Sarajane Lynch, one of the exquisite stylists and educators on the floor at NYC Whittemore House Salon.  Trained the Sassoon way, with a past history... Read more...
Iles Formula Hair Talk Featuring Fer Porro Of George Northwood Salon
Iles Formula Hair Talk Featuring Fer Porro Of George Northwood Salon
In this weeks journal, Iles Formula Hair Talk Featuring Fer Porro Of George Northwood Salon of London. Fer Porro is a talented artist with a passion for hair and the beauty... Read more...
Iles Formula Women Featuring Emma Jay
Iles Formula Women Featuring Emma Jay
This week we talk with a fascinating and inspiring young woman.  Her story will move you and her wisdom is a beautiful example of women we enjoy interviewing.  Our Iles... Read more...
Iles Formula Hair Talk Featuring Brian Bode From Oya Salon
Iles Formula Hair Talk Featuring Brian Bode From Oya Salon
Each week we feature industry hair professionals and have the opportunity to talk with them about their experiences in the beauty industry, favorite products, and inside secrets.  This week, Iles Formula... Read more...
Iles Formula Hair Talk Featuring Lauren Walker Of Edwards And Co
Iles Formula Hair Talk Featuring Lauren Walker Of Edwards And Co
This week, Iles Formula Hair Talk Featuring Lauren Walker Of Edwards And Co  is a must read.  Lauren is part of the Australian trendy salon team Edwards and Co .... Read more...
Wake Up Your Curly Hair With These Easy To Follow Steps
Wake Up Your Curly Hair With These Easy To Follow Steps
This weeks journal is for all of the curly girls out there, who were born with those bouncy ringlets, but style it straight every single day because you can't quite... Read more...
Secrets For The Perfect Round Brush Blow Dry Every Time
Secrets For The Perfect Round Brush Blow Dry Every Time
  We all know the feeling of walking out of the salon with a beautiful bouncy blowout.  It's the female version of a super power, right ladies?  We dream of... Read more...
Iles Formula Featuring Entrepreneur Ron Robinson
Iles Formula Featuring Entrepreneur Ron Robinson
Iles Formula Featuring Entrepreneur Ron Robinson....Most Californians know his name, for us at Iles Formula he is very special, being our very first American client.This gentleman  entrepreneur is the mastermind... Read more...
Quick Naturally Curly Hairstyles For The Busy Woman
Quick Naturally Curly Hairstyles For The Busy Woman
    Natural curls are the envy of all women.  We hear from women with naturally curly hair all of the time expressing their need for different ways to wear... Read more...
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