WELCOME TO THE WORLD OF ILES FORMULA

“I am excited to share our journey and take you behind the scenes of Iles Formula. I dedicate our journal to you to draw inspiration from trends I observe around the world, my haircare advice, styling tips + tricks, and interviews with our expert friends in the haircare industry. This section was made for you, so I welcome your thoughts, ideas and suggestions.”

- Wendy Iles, Founder of Iles Formula

outline of a lightbulb

Wendy's Tips

outline of newspaper

News

two outlines of chat bubbles

Conversations

arrow pointing upward

Trends

outline of a black star

Inspirations

Padmé Amidala Hair Tutorial
Padmé Amidala Hair Tutorial
Following this week’s Iles Formula homage to Star Wars and the franchise inevitable capability of launching iconic looks, here we show you our favourite Padmé Amidala hairstyle. Like the Leia’s... Read more...
Want to Shape up your Hair for Christmas?
Want to Shape up your Hair for Christmas?
Want to shape up your hair for Christmas? Looking to shake up your look this holiday season? Try these ideas for short to medium to long length hair that will make... Read more...
Linda Hay supports Iles Formula.
Linda Hay supports Iles Formula.
Linda Hay is one of the world circuits best industry makeup artists. We at Iles Formula thank her for her recent declaration in an interview with Highbrow.com her love and... Read more...
Hello Germany!
Hello Germany!
Hello Germany!Our successful Salon Launches continue with Iles Formula in Germany!After many requests from our German clientele we are excited to introduce our first German Salon Ambassador, Thomas Kemper Salon... Read more...
How To Do: Grace Kelly's Classic Wave
How To Do: Grace Kelly's Classic Wave
One of Grace Kelly hair style :  The Classic Wave, is often a favorite and is frequently seen on the red carpet. Diane Kruger opts for the classic spun silk... Read more...
Women In Motion
Women In Motion
ILES FORMULA is a big supporter of all projects involved in empowering and helping women around the world. With the objective of taking matters into our hands using Iles Formula... Read more...
Kristin Hesse Interview Wendy Iles on Hair Tricks & Iles Formula
Kristin Hesse Interview Wendy Iles on Hair Tricks & Iles Formula
image: www.kristinhesse.com You know that feeling you get, when you walk out of the salon: Your hair is full of volume and looks amazing for days. I’ve always been asking myself why I... Read more...
Lets Speak about the Perfume inside Iles Formula.
Lets Speak about the Perfume inside Iles Formula.
Iles Formula Perfume Lets speak about the Iles Formula perfume that everyone loves so much in Iles Formula. Every day I receive a message from someone commenting on how much... Read more...
Bangs; What they can do for you.
Bangs; What they can do for you.
Trendy Bangs - What they can do for you Often my celebrity clients want a change of haircut without loosing their long locks. Usually, I opt for bangs as a... Read more...
How To Do Heidi and Kate's Soft Wave.
How To Do Heidi and Kate's Soft Wave.
How To Do Heidi and Kate's Soft Waves. For we women who don't have enough hours in the day for ourselves, it seems there's never enough time to get to... Read more...
Iles Formula by Livia Auer
Iles Formula by Livia Auer
Iles Formula Interview I had the great opportunity to test out the sensationally hair care line ILES FORMULA made by celebrity hairstylist Wendy Iles. Honestly, I had to fight with... Read more...
Cool Girl & Guy Half Bun
Cool Girl & Guy Half Bun
The Cool Girl and Guy Half Bun The ultimate hair tendency amongst the trendy hip and young has been growing since last year and as we reach fall the cool... Read more...
Editor's Choice 2024 badge from Optal Daily with a gradient background
Circular logo for 'Daily Bath O-Wards 2025' with a light blue background
Allure Best of Beauty Award Winner 2023 logo on a white background
Marie Claire Hair Awards Winner 2025 badge with pink and black text on a white background
2024 Best Products Editor's Choice badge on a white background
Circular logo for 'Oval Daily Beauty O-Wards 2023' on a pink background
Circular badge with 'She Finds' 2025 winner text on a red background