WELCOME TO THE WORLD OF ILES FORMULA

“I am excited to share our journey and take you behind the scenes of Iles Formula. I dedicate our journal to you to draw inspiration from trends I observe around the world, my haircare advice, styling tips + tricks, and interviews with our expert friends in the haircare industry. This section was made for you, so I welcome your thoughts, ideas and suggestions.”

- Wendy Iles, Founder of Iles Formula

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Wendy's Tips

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News

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Conversations

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Trends

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Inspirations

Interview at LA Launch
Interview at LA Launch 1. Six years ago, when you started creating Iles Formula, what changed, what turn of events led you to craft Iles Formula ?It all started when some of my clients decided that their campaigns were never again to use hair extensions. All heads photographed had to be real hair of the subject in my chair. Problem is, most of my subjects were celebrities who have stressed hair due to the constant pressure their hair is under from every day work. I needed to find a product... Read more...
Interview at Los Angeles Launch
Interview at Los Angeles Launch
   Interview at LA Launch 1. Six years ago, when you started creating Iles Formula, what changed, what turn of events led you to craft Iles Formula ?It all started... Read more...
Spun Silk in SoHo – Iles Formula Press Day
Spun Silk in SoHo – Iles Formula Press Day
Spun Silk in SoHo – Iles Formula Press Day Iles Formula is the answer we've all been waiting for.  Finally, the pre-sale for Wendy Iles celebrity-endorsed, revolutionary hair products has... Read more...
NYC PRESS Launch
NYC PRESS Launch
ILES FORMULA IN NEW YORK PRESS DAY By Joshua RosenstockILES FORMULA IN NEW YORK – Finally, the pre-sale for Wendy Iles celebrity-endorsed, revolutionary hair products has begun! This event was... Read more...
THE FRENCH TOUCH "The Secret to French Hair"
THE FRENCH TOUCH "The Secret to French Hair"
The "French Touch"The secret to French hair in just a few lessons!What do French woman do to make their hair look sexy without brushing?From London to Los Angeles, the web... Read more...
Hair Testimonial using Iles Formula
Hair Testimonial using Iles Formula
In order to put a real testimonial film together to show you how rapidly Iles Formula works, we did a street casting of women with real hair problems. I didn't... Read more...
Welcome
Welcome
Welcome to Iles Formula News. I'd like to start off by saying thank you for your interest and support. The Iles Formula team is here to promote the best products... Read more...
Launching Soon…. Iles Formula for Hair
Launching Soon…. Iles Formula for Hair
Today I want to share with you the news of my upcoming ILES FORMULA hair care launch.Challenged by the daily demands of working with a celebrity clientele, I first started to... Read more...
Hair Tips:  How To Accessorize Your Ponytail
Hair Tips: How To Accessorize Your Ponytail
I always love a pony tail. Here are some of the season's newest band covers. Some just clip over the exisiting bands but the best are the ones that come... Read more...
Hair Tips: How To Grow Healthy, Long Hair
Hair Tips: How To Grow Healthy, Long Hair
Have you ever tried to grow your hair with the feeling it's not gaining length ? This is most likely due to the fact that as the hair is growing from... Read more...
Easy Ways To Use Hair Accessories
Easy Ways To Use Hair Accessories
Hair accessories for a classy look I just adore these sumptuous hair accessories from Milan fashion show of D&G. The show overall was beautifully poetic aimed at family with an... Read more...
Q&A Session: Questions Answered
Carli Dovidio : A client always pulls warmth. I have tried my hardest to formulate a color that counters the warmth but it still does not work. What can I do ?I have heard that certain medications can effect the color results ( due also to certain mineral content that builds up in the body ), it's worth asking the question. I presume you have selected ash colors and stayed away from warm color bases. It's important the color has a base of green which is ash. If you are... Read more...
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